Category Archives: Sustainability

FTC Green Guides

The FTC released their Green Guides recently. This is an attempt by the Bureau of Consumer Protection to help consumers weed through the confusing claims about companies and products that claim to be “green”. Continue reading

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Posted in Sustainability | Tagged , , ,

Americans Still Prefer Print and Paper Communications

70% of Americans, including 69% of 18- to 24-year-olds, state they “prefer to read print and paper communications than reading off a screen.” Continue reading

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Posted in Marketing, Sustainability | Tagged , , , ,